POTOMAC STRATEGIES INTERNATIONAL LLC (PSI) is a Washington D.C. based consulting firm specializing in designing, developing, and implementing domestic and international marketing strategies, as well as providing management support for high technology companies. We focus primarily on enterprises in the aerospace, defense, logistics, information technology, civil-military and peace operations education and training, telecommunications and healthcare industries, helping clients to match their capabilities with opportunities to capture new business.
The principals and associates of PSI are expert in assisting clients to better understand American and international institutions and markets. In addition, working with an international network of affiliated consulting firms, PSI assists clients to pursue tangible business objectives in Europe, the Middle East, North Africa and the Pacific Rim.
PSI consultants have a proven track record in:
- Conducting market and technology research and analyses in a variety of fields including aerospace, logistics, telecommunications, military systems (especially C4ISR), health informatics, telemedicine, electronics, space, and transportation.
- Developing and executing marketing and business strategies for companies entering or wishing to further penetrate either government or civilian markets including support in the preparation of proposals and in the implementation and expansion of contracts.
- Conducting domestic and international partner searches for a variety of business arrangements including subcontracting, teaming, joint ventures, distributorships, investment and acquisition -- recognizing both the business and the cultural needs of the parties involved.
- Advising companies with respect to U.S. public policy to include shaping legislative and media strategies, at the federal, state, and local government levels and also helping companies to understand and deal effectively with foreign institutions and foreign business practices.
- Developing and coordinating civil-military and peace operations education and training initiatives with a number of governmental, non-governmental and international organizations and educational and training institutions to improve interdisciplinary and interagency cooperation.
PSI Home Associates Practice Areas Company Principals Alliances Associations